About us

Theo Peet is a devoted husband, father, and co-owner of Karoo Rustic, bringing over 20 years of experience in retail and wholesale to the business. As a seasoned professional, Theo has developed a unique understanding of the industry, allowing him to drive the logistics and wholesale side of the company with precision and expertise.

Throughout his career, Theo has worked with various retailers and wholesalers, honing his skills in supply chain management, inventory control, and business operations. His extensive knowledge has enabled him to streamline processes, implement efficient systems, and foster strong relationships with suppliers and customers alike.

As the driving force behind Karoo Rustic's logistics and wholesale operations, Theo is dedicated to ensuring the smooth delivery of high-quality leather products to customers worldwide. His innovative approach to business systems has significantly improved efficiency, allowing the company to expand its reach and better serve its customers.

Theo's passion for innovation, combined with his commitment to family and business, makes him an invaluable asset to Karoo Rustic. He continues to push boundaries, exploring new ways to enhance the customer experience and drive business growth.

Together with his wife Sanet, Theo forms a dynamic duo, balancing creativity and operational expertise to build a thriving business that showcases the beauty of genuine leather products.

Sanet Peet is a dedicated wife, mother of two boys, and a seasoned retail management professional with 20 years of experience. Her passion for quality products and exceptional customer service has been the driving force behind Karoo Rustic's curated selection of genuine leather handbags and leather gifts.

Throughout her career, Sanet has honed her expertise in retail management, working with various brands and stores, and developing a keen eye for detail and a deep understanding of customer needs. Her extensive experience has equipped her with the skills to source only the finest quality leather products, ensuring that every item in the Karoo Rustic collection meets the highest standards.

As the inspiration behind the product selection, Sanet's goal is to provide customers with timeless, functional, and stylish leather products that become treasured possessions. Her dedication to quality and customer satisfaction has earned Karoo Rustic a loyal customer base and a reputation for excellence.

In addition to her product expertise, Sanet is also the creative force behind Karoo Rustic's advertising strategy. Her innovative approach to marketing and branding has helped establish the company's online presence and attract a wider audience.

Sanet's commitment to family, quality, and customer service makes her an integral part of the Karoo Rustic team, and her passion for genuine leather products shines through in every aspect of the business.